Marketing Strategy

The marketing strategy for your business should serve as the foundation of your overall marketing communication plans and company growth. Your strategy is only as strong as the thinking behind it. Our team at BluFish includes several experienced brand development and marketing professionals who care about what keeps you up at night.  Through our affiliate agency and strategic partners, we are able to assemble the best team for your business or industry to build your marketing strategy, advertising campaigns and more. 

Depending on your company objectives, your supporting marketing plans and tactics are identified based on what will help us achieve measurable results. Simple statements like “we want to increase sales” or “improve awareness” will only get you so far. Your plans should be specific, provide ways to measure progress and emphasize implementation of the plan.

We’ll work with you to look at short term and long-term business objectives, identifying measurable outcomes. Your marketing strategy is created to be dynamic and interactive; As marketing and communication technology changes, you need a solid plan, but also some flexibility to take advantage of opportunities as they arise, (and fit your strategic business goals).

Business Marketing Strategy for Long Term Success

Your dedicated BluFish marketing team will create your strategic marketing plan using a mix of marketing services, tools and experience.  Marketing strategies touch on so many aspects of your business from your brands, identity elements, competitor analysis, consumer/audience behavior and much more, that it's important for you to turn to a company that is able to understand the bigger picture.

  • Brand Strategy
  • Brand Positioning
  • Marketing Communications Plan
  • Internet Marketing Strategies
  • Website Design & Development
  • Advertising Campaign Development
  • Market Research

Whether your business is large or small, for profit or nonprofit, our team has worked with organizations in similar situations. We’ll bring our talent and experience to work alongside you and your team to help you realize the vision for your business and achieve those strategic marketing objectives. Questions? Let's have a conversation soon, call 269.781.5849 or email us today.

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RECENT NEWS

Tuesday, February 28, 2017
American Advertising Federation's Greater Flint ADDY Awards held on Friday, February 24, 2017
Wednesday, September 28, 2016
Top honor received at Association of Donor Relations Professionals (ADRP) international conference
Wednesday, May 11, 2016
Billboard campaign for 2015 Marshall Blues Fest is a winner

Contact Us

BluFish Consulting LLC
115 West Michigan Ave.
Marshall, MI 49068

Phone: 269.781.5849
Fax: 269.781.2610
Email: info@blufishconsulting.com